Public Lecture at BNU

On December 9, 2025, BNU hosted a public lecture titled “Contemporary Methods for Presenting Sustainable Maritime Destinations through the Application of Marketing in Destination Management and the Development of their Maritime Identity”. The lecture was delivered by Prof. Senka Ivošević from the Faculty of Maritime Studies, University of Montenegro.

During the session, the guest speaker, together with students and vocational students, discussed important aspects of sustainable development in maritime tourism, the role of marketing tools and the ways in which maritime identity can be strengthened to enhance the success of regional tourist destinations.

The lecture was held in an interactive format, allowing participants to ask questions and share their perspectives. The event contributes to strengthening international cooperation and provides students with modern knowledge in the maritime field.